Account Strategy
- Ideal Customer Profile (ICP) definition
- Target account list building
- Buying committee & persona mapping
- Intent-signal research
No wasted spend on the wrong companies. ABMPRO builds, runs, and reports on account-based campaigns that get your sales team in front of the accounts most likely to buy.
Trusted by 20+ B2B companies across 10 countries
The ABM Playbook
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Trusted by B2B teams worldwide
The problem
Broad demand gen fills your funnel with contacts who were never going to buy.
Marketing celebrates MQLs while sales asks, "but are these our target accounts?"
Campaigns run, dashboards fill up — but qualified pipeline doesn't move.
What we do
Why ABMPRO
How it works
We build your target account list based on ICP fit, buying signals, and revenue potential.
We identify every stakeholder in the buying process and what each one actually cares about.
Ads, email, and outreach run together — account by account, not as one generic blast.
Every account is scored and reported weekly: engagement, meetings booked, pipeline stage.
Results
647
conversions from one paid search campaign
541
conversions from a second search campaign
177,960
impressions from a LinkedIn lead campaign
100+
new leads captured in one campaign
Proof of work
Browse the dashboards and campaign results behind healthier acquisition programs.
FAQ
Most clients see the first signs of qualified engagement within 2–4 weeks of launch, once target accounts and personas are locked in. Meaningful pipeline movement typically follows within 6–8 weeks, depending on deal cycle length.
Traditional demand gen optimizes for volume. ABM optimizes for fit — every campaign, ad, and email is built around a defined list of accounts you actually want to close, not a broad audience.
Yes. We build shared dashboards and hold regular syncs so marketing and sales are always working from the same account list and the same definition of a qualified opportunity.
ABMPRO works best with B2B companies that have a defined target account list, longer sales cycles, and multiple stakeholders in the buying decision — typically mid-market through enterprise.
A review of your current funnel, a first pass at ICP and target account fit, and a clear recommendation on where ABM would move the needle fastest for your business — no obligation.
No. We earn renewal through results, not lock-in. Terms are discussed upfront based on your goals and timeline.
Get a free, no-obligation ABM audit and see exactly where your pipeline is leaking — and how we'd fix it.